1. Keep it simple and easy to remember: Choose a domain name that is short, easy to remember and easy to spell. This makes it easier for your customers to find your site and come back to shop again.
1. Match your brand: Your domain name should be reflective of your brand and the products you sell. It should be easily recognizable for what you sell.
1. Use keywords: Try to include keywords related to your products or service in your domain name, as it can help improve your SEO and help potential customers find you more easily.
1. Avoid numbers and special characters: Having numbers or special characters in a domain name can make it difficult for users to remember, type and find your website.
1. Check availability: Ensure that your chosen domain name is available and not already taken by someone else. Use domain name registration tools to find out whether your desired domain name is available.
1. Choose the right domain extension: Choose the extension that best represents your business. Most e-commerce sites use .com. However, other options include .net, .org, .store, etc.
1. Consider buying multiple domains: Purchasing different extensions or domain names that are similar to your primary domain name can help protect your brand and improve your chances of getting more traffic.
1. Make it distinctive: Choose a domain name that stands out from your competitors and sets your business apart.
1. Be careful with branding: Choose a domain name that is not already copyrighted, trademarked or infringing upon a brand name.
1. Be sure to renew your domain name registration: Keep your domain name registration up to date and consider renewing it for multiple years to avoid it expiring unexpectedly.
