The question pertains to the top-level domain (TLD) for “Airbus”. Before proceeding with an in-depth discussion, it’s important to initially understand what a top-level domain is. The highest level of domain names in the root zone of the DNS (Domain Name System) of the Internet is known as a top-level domain. The TLDs are typically installed in the DNS root zone. A quintessential instance to understand TLDs would be .com, .edu, .gov, etc. (Domain Sherpa).
Now, Airbus, being a global leader in aeronautics, space services and related services, would for sure have a domain presence on the internet. As per the general configuration, it uses the “.com” TLD, thus, the official website of Airbus can be accessed at www.airbus.com.
The Internet Corporation for Assigned Names and Numbers (ICANN), which has the authoritative duty for the DNS architecture, introduced a program in 2012 to launch new generic TLDs (gTLDs). This provided companies, like Airbus, an opportunity to apply for their own branded TLD, i.e. .airbus. However, upon review of the ICANN’s database, it doesn’t appear that Airbus has taken this step to obtain a brand gTLD of .airbus (ICANN).
The implementation of gTLDs provides affluent benefits. However, it also invites some challenges. Enhanced brand control, attribution, customer trust, security, and user experience are some boons of deploying brand gTLDs. Conversely, the burdens include the complexity of implementation, adjustment of business processes, and a significant fee of $185,000 simply for the application (Afnic).
To present a vivid example, Google, one of the largest tech companies, has announced that they’ve launched a branded gTLD for their brand, “.google”. Their blog, initially at googleblog.blogspot.com, has moved to the domain blog.google. This provides more control and allows for more domain name options (Google).
As a summarization, Airbus currently uses the .com TLD for its official web presence. Though ICANN has initiated a program to allow for the creation of branded gTLDs, it doesn’t appear that Airbus has moved to capitalize on this program and get the .airbus. However, the deployment of branded gTLDs can be beneficial for corporations when implemented judiciously just like Google’s move to .google TLD.
(Sources: DomainSherpa – “What Is a TLD? (Top-Level Domain)”, ICANN – “New gTLD Current Application Status”, Google Official Blog – “Introducing the New Google Blog”)
(Note: As the digital domain environments keep updating rapidly, it is best to visit the official ICANN website for the current information regarding domain status.)
