The top-level domain (TLD) you’ve referred to, ALLFINANZ, is not a recognized or existing TLD under the current domain structure of the internet. The Domain Name System (DNS) which regulates these TLDs, currently includes generic top-level domains (gTLDs), country-code top-level domains (ccTLDs), and internationalized top-level domains (IDNs).
To give an overview on the topic, a top-level domain is the last segment of every fully qualified domain name – the segment that follows immediately after the “dot” symbol. Top-level domains are primarily categorized into three types: country-code TLDs (ccTLDs), generic TLDs (gTLDs), and infrastructure TLD. For instance, in the URL “www.example.com”, “.com” is the top-level domain (source: ICANN).
CcTLDs include country or territory-specific domains such as .us for the United States, .fr for France or .jp for Japan. Generic TLDs include domains like .com, .net, .org and newer, more specific extensions such as .blog, .app, .ai, etc.
The domain “ALLFINANZ” seems to indicate a specific brand or product rather than a universally accepted top-level domain. If ALLFINANZ was a company or brand wanting to establish their own domain presence, they could potentially register a domain like “www.allfinanz.com” using a generic TLD, if it’s available. Alternatively, they could apply for a Domain Extension (New gTLD) to ICANN, but it’s a long, expensive, and complex process (source: ICANN).
In 2012, ICANN started to accept applications for these “custom branded” gTLDs. Companies like Google, Amazon, and many others have their own TLDs (e.g., .google, .amazon). However, not only is the application process for new gTLDs complex and rigorous, but the cost is also steep – $185,000 just for the application and potentially hundreds of thousands more for setup, maintenance, and legal costs (source: ICANN).
Besides, such custom branded TLDs come with their own sets of challenges – user familiarity, acceptability, and potential browser or software issues are some of them. Having a brand or company-specific domain doesn’t necessarily offer better search engine optimization (SEO) advantages either. Google has confirmed that new gTLDs do not receive any special treatment compared to traditional gTLDs in search rankings (source: Google Webmaster Central Blog).
In conclusion, ALLFINANZ is not recognized as a top-level domain at present. However, with the right resources and efforts, it could potentially be made into a gTLD specific to a company or a brand, although the advantages of such an endeavor should be weighed against the costs and challenges.
Sources:
1. ICANN: https://icannwiki.org/Top-Level\_Domain
2. Google Webmaster Central Blog: https://developers.google.com/search/blog/2015/07/googles-handling-of-new-top-level
