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The top-level domain (TLD) : CAREER


The Top-Level Domain (TLD) “.career” is an ostensible signifier of websites that are dedicated to providing information and services related to careers. The Internet Corporation for Assigned Names and Numbers (ICANN), the organization responsible for managing and coordinating the Internet’s Domain Name System, lists “.career” among its total inventory of TLDs.

The “.career” TLD was introduced to the internet through the Generic Top-Level Domain (gTLD) program of ICANN. After rigorous review and evaluation, it was delegated to the domain name registry, dotCareer LLC, in 2013 (source: ICANN). This domain registry, in turn, manages the allocation of domain names ending with “.career”.

It’s important to note that a “.career” domain can improve the visibility and credibility of businesses and individuals in the career sector. For example, a job portal could use a “.career” domain to reflect its industry and its services to prospective job seekers and employers more transparently and authentically.

The use of the “.career” TLD has become increasingly popular among various industries offering career-related services. For example, CareerOneStop (www.careeronestop.career) utilized the “.career” TLD, emphasizing its specialized focus on career services. Similarly, large corporations like Roche (www.roche.career) use the “.career” TLD for their career portals, enhancing the division’s visibility and providing a distinct place for job openings and career information.

The use of industry-specific TLDs like “.career” is becoming a growing trend due to the saturation of the most common TLDs like “.com” or “.net”. Using a “.career” can offer a unique alternative that not only makes your URL memorable but also increases your site’s relevance to search engines, possibly improving your site’s Search Engine Optimization (SEO).

Those interested in obtaining a “.career” domain can do so through various domain name registrars like GoDaddy, Network Solutions, or Namecheap, among others. However, it’s important to note that the availability of specific domain names are subject to prior registration and the domain registry’s specific policies.

In conclusion, the “.career” TLD is a versatile and effective tool for individuals, businesses, and organizations involved in providing career-related services. Its use not only signifies credibility and relevance in an exceedingly crowded and competitive digital space, but it could also provide SEO benefits, contributing to increased online visibility and reach.


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