The top-level domain (TLD) “.FILM” is a dedicated domain extension for the global film industry. It’s created to provide a globally recognized and respected home web space for films and filmmakers. The “.FILM” TLD is managed by Motion Picture Domain Registry Pty Ltd.
Domain Name Wire, a news site dedicated to the business of domain names, explains that the “.FILM” domain is used by film professionals, companies, and enthusiasts around the world. The domain registration is restricted to applicants within the film industry who can demonstrate an operational intent or professional affiliation in film production. Entities that may apply for a “.FILM” domain can include but are not limited to film production companies, distributors, filmmakers, producers, film schools, film festivals, of course, films themselves.
For instance, an example of a “.FILM” domain is “www.wonderwoman.film,” the official site of the blockbuster movie “Wonder Woman”. As per the data collected by The NameSTAT which is worldwide Domain name statistic and research institution, many other international film companies and movies also use this TLD like www.madmax.film, www.superman.film and www.redturtle.film.
The “.FILM” TLD offers a clear identification of film-related content and has exclusive use within the film industry. This makes it more efficient and reliable for film industry professionals and audiences to locate and engage with the relevant content, and helps reduce the risk of trademark infringement or other forms of misuse.
However, having a .FILM domain doesn’t immediately ensure authenticity as Techdirt, an online tech blog emphasises: in order to ensure the said TLD are adequately protected against cybersquatting (the practice of registering names, especially well-known company or brand names, as Internet domains, in the hope of reselling them at a profit), the .FILM registry has implemented strict registration policies that require significant verification before a domain is granted.
The primary source of information for applicants for a “.FILM” domain is the information provided by Motion Picture Domain Registry Pty Ltd. However, it’s important to note that registrations are subject to availability and the registry’s terms and conditions, like any other TLD.
Game developers, animation houses, independent filmmakers, and even film aficionados should, therefore, consider the “.FILM” domain as it not only gives them a unique platform to showcase their work and ideas, but also provides an immediate sense of credibility and professional affiliation within the film industry.
Given its advantages and global recognition, the “.FILM” TLD is a valuable tool for the film industry.
References:
1. Domain Name Wire – “.Film could be a game changer“
2. TheNameSTAT – Global Domain Statistic
3. Techdirt – “Another Thing You Need: ‘DRM For 3D Printers“
4. Motion Picture Domain Registry Pty Ltd – “.FILM Domain Registration Requirements”
