A top-level domain (TLD) refers to the last segment of a domain name; in essence, it is the part that follows immediately after the last dot in an Internet address. An example would be “.com”.
The particular TLD in question here, “.id”, serves as the country code for Indonesia. The implementation of .id is managed by the Indonesian Internet Domain Name Registry (PANDI). PANDI was established by the Ministry of Communication and Informatics of Indonesia through the Ministerial Decree No. 23/2006. Its management role includes activities like organizing, maintaining, processing, and providing services related to .id domain names. As of February, 2022, the .id TLD consists of more than 120,000 registered domains (Source: PANDI’s Statistics, https://pandi.or.id/statistik/).
.id TLD operates under the global domain name structure and operates under the supervision of the Internet Corporation for Assigned Names and Numbers (ICANN) a global multistakeholder organization that was created to help maintain the security, stability and interoperability of the Internet. ICANN plays a key role in the Domain Name System (DNS), which translates domain names that humans can read into the numerical IP addresses needed for computer services and devices.
Indonesia’s .id TLD, much like other country code TLDs, is important for specifying locations and for SEO localization, which helps increase the visibility of websites in search engine results within Indonesia. These can be beneficial for organizations in Indonesia seeking to increase their local web visibility and potentially enhance customer engagement within the country.
For example, a popular e-commerce company, such as Tokopedia, uses the domain “tokopedia.com”, but they also operate under “tokopedia.id” for their Indonesian audience. Another example is “transjakarta.id” which is the formal site of the public transport busway service in Jakarta.
Many top-level domain names are administered by specific organizations. In the case of the .id domain name, registrars are companies accredited by PANDI (source: https://pandi.or.id/en/) and ICANN.
In conclusion, “.id” is a country code top-level domain (ccTLD) which represents Indonesia. It is managed by PANDI, accredited under ICANN, and is used by entities associated with this country. It is utilized by various brands and organizations for bolstering local visibility. With the advance of the digital age, .id represents a significant part of the World Wide Web in Indonesia.
Sources:
1. PANDI – www.pandi.or.id/en/
2. ICANN – www.icann.org
3. PANDI’s Statistics – https://pandi.or.id/statistik/
